I build software for situations where the available tools almost fit—but the remaining gap is where the real work, frustration, and opportunity live.
I am a Professor of Electrical and Computer Engineering Technology at Mohawk College and a sessional instructor at McMaster University. My teaching spans engineering, programming, systems design, software prototyping, and product development.
JW Soft is the independent product studio through which I design, build, launch, and operate web and mobile applications. The portfolio crosses education, sports operations, finance, communication, and wellness—but the pattern is consistent: begin with a real workflow and build something deliberately fitted to it.
AI has become central to how I work. I use it to accelerate research, design, implementation, testing, and iteration, allowing me to turn ideas into working tools quickly. I also build AI into the tools themselves when it can remove repetitive effort, reveal useful patterns, or help someone make a better-informed decision.
I also organize and direct pickleball tournaments. That operational work gives me a direct environment for discovering problems, testing tools under real pressure, and seeing the edge cases that are invisible from a feature list.
Technical depth
A PhD in Electrical and Computer Engineering and years of applied teaching.
Product thinking
A master’s degree in Engineering Entrepreneurship and Innovation.
Hands-on ownership
Strategy, design, development, launch, operation, and continuous improvement.
Operational context
Products shaped through direct responsibility for real events and workflows.